Might be coming soon
Project name
Might be coming soon / Behold Bergen
Design
Thanee Rene Andino
Irene Alterskjær
Creative Lead
Sollin Sæle
Digital concept
Elke Vindenes / TRY Opt
Bergen Team
Sollin Sæle
Elke Vindenes
Thanee Rene Meija Andino
Irene Alterskjær
Year
2020
Links
Visuelt Diploma
Visuelt Diploma
Stoffmagsin
Behold Bergen Instagram
This project was a continuation of Anti's Art Director Sollin Sæle campaign @beholdoslo. Behold Oslo went viral, and continuated by popping up in several cities in Norway, @beholdbergen as one of them. The idea started with the intention of keeping local shops alive during the pandemic, encouraging people to buy local products.
The signs were ment to put focus on the fact that these small shops, could dissapear and be replaced by bigger companies. In addition to put focus on the importance for these small buisnesses for the city. By continuing the campaign in Bergen City we hoped to create awareness on the urgency of keeping the small shops in Bergen which creates the uniqueness of the city.
Might be coming soon has won several awards, and had headlines in all major national news.